Catalog
Malted & Chocolate Drinks
Malted drink powder made in Vietnam: the chocolate malt that goes into a mug of hot milk, in tins, refill pouches and single-serve sachets. The shelf is open and being loaded.
What this shelf covers
A malted chocolate powder is not a cocoa drink and not an instant coffee, and it sells to a household rather than to a cafe: it is the children's breakfast drink across Southeast Asia, Africa and the Gulf, made up with hot or cold milk. The ready to drink version of the same brand sits on the milk shelf instead, because it loads like a carton of milk rather than like a tin of powder.
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Tin, pouch or sachet decides the load
The same powder ships three ways and they are not interchangeable on a costing: the tin is rigid, protects the product and wastes space; the refill pouch carries the same weight in a fraction of the cube and is what a repeat buyer takes; the sachet is single serve and is how the product is actually sold in a market without supermarket packs. Say which format your shelf runs and the carton figures follow.
