Catalog
Energy Drinks
Energy drinks made in Vietnam: Red Bull in the gold 250ml can and the glass bottles, Sting from Suntory PepsiCo, and the Monster range. Cans and bottles from 145ml to 355ml, each with its units per carton.
What is on this shelf
Red Bull trades here under its Thai name too, Kratingdaeng: the gold 250ml can is the Vietnamese production and packs 24 to a carton, while the 145ml and 150ml glass bottles pack 50 and are told apart by cap colour rather than by name. Sting is the Vietnamese market leader by volume in its own right. Monster covers the 355ml can in Pipeline Punch, Mango Loco and Ultra.
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Glass, aluminium and a weight limit
Two formats with nothing in common on a bill of lading. The glass bottle is heavy, packs 50 to a carton and needs its packing checked before a long sailing; the can is light, stacks squarely and is what most markets outside Southeast Asia expect. Energy drinks are liquid, so a container reaches its payload early: pair the load with something light rather than adding pallets of cans.
